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A Case Study of BSUED: Behavioral Science-informed User Experience Design
Eric B. Hekler, Abby C. King, Banny Banerjee, Thomas Robinson, Martin Alonso, Jesse Cirimele, Matthew P. Buman, Frank Chen
The skyrocketing costs of healthcare, the obesity epidemic, and the rapid ageing of the global population collectively create a critical need for evidence-based strategies for promoting health and wellness. Smartphone apps offer new opportunities for promoting health but despite the promise of these apps, most lack an evidence-informed, theoretical rationale underlying the methods for behavior change. The MILES (Mobile Interventions for Lifestyle Exercise at Stanford) group is developing three theoretically-based applications that use different motivational frames for promoting behavior change and health. In this paper, we will discuss our behavioral science-informed user design (or BSUED) process.